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Countering Mis and Dis Information

Things feel quite scary right now for a lot of us. We feel threatened by political upheaval. And it is because we do not agree, we do not see the same things.

But things can be a lot better. The people who don’t agree could be coming together. Deep down we share a common core of values. We could be bringing everyone along with us on a path or growth and learning. And it is imperative that we do so.

Misinformation isn’t just about blatantly false claims, but often mixes bits of truth with emotional appeals and repeated exposure to create a “sticky” narrative.

Combating misinformation requires not only fact-checking but also building strong, inclusive communities where diverse perspectives are respected, and honest dialogue is prioritized.

Tips to combat mis and dis information

On Thursday, Feb 20, 2025, Dr Michael Czajkowski, Dir of Advocacy at Science for Georgia, gave a talk on combating mis and dis information. Yes – mis and dis information are different, misinformation is false information where disinformation is deliberate false information with usually a malicious intent. But you can combat both in the same way.

This talk focused on developing effective communication strategies to counteract misinformation. One approach is “collaborative communication” as opposed to adversarial debate—urging listeners to remain calm, listen actively, and empathize even with those holding opposing views. This approach is essential for breaking down polarized opinions and fostering a shared understanding of the truth.

  • Resist Knee-Jerk Reactions:
    Avoid reacting impulsively or defensively when you encounter misinformation. Instead of getting angry or trying to shout down the false claims, take a moment to pause and keep your emotions in check.

  • Engage in Collaborative Communication:
    Shift from an adversarial mindset to one of genuine dialogue. Listen carefully to others, show empathy, and reflect their thoughts back to them. This approach helps reduce defensiveness and builds trust by emphasizing shared values rather than focusing solely on disagreements.

  • Inoculate with Accurate Information:
    Prepare yourself and others by exposing your community to the facts in a clear and accessible way. By regularly reinforcing accurate information—ideally in digestible, emotionally resonant “sticky” messages—you can create a buffer that helps people recognize and resist misleading claims when they arise.

  • Build and Lean on Trusted Communities:
    Recognize that no one person can keep track of all the truth. Form or join groups that are committed to critical thinking and fact-checking. These communities can pool resources, diverse perspectives, and repeated exposures to reliable information, which together help override the effects of misinformation over time.

Watch the full presentation here

Heading

Yeah, it’s Thursday. We’re so glad you’re here. Big crowd, even though it’s entirely too cold for us.

Also, this will be a great way to practice like we’re doing misinformation. So when you run into your neighbor, and they’re like, so this is global warming, huh? You can just not punch them in the face and actually use appropriate engagement techniques that Michael’s about to teach you.

I’m Amy Sharma. I’m the executive director of science for Georgia. I am so glad that you can join us tonight. Uh, you have to sit through and you want to hear it. I got it. Yeah, you can all right. Do you know what’s great is when your speaker is also an employee of science production and make know the slides.

Uh, so I would like to introduce our steam speaker, Dr Michael Chazkowski. Who’s also our director of advocacy, and I am so excited that they have put this together for us. So, take away Michael. Do you want me to go? Oh wait, I thought we were. Oh, sorry, I thought he was doing the slides.

I’m in a suit. If you guys are, like, wow, I’m underdressed because I was in my pajamas this morning and they’re, like, hey, there’s just failed. The general assembly that you need to talk about?

To put on a suit. Um, and then they didn’t even talk about it today. So I put on the suit for nothing, uh? Us for you guys. Um, anyways, so we’re science for Georgia. We create change in Georgia through science. Ah, we did three things we improve communication among scientists in the public.

So we teach scientists how to stand up in front of rooms like this and tell bad jokes. We increase public engagement with science. Run three major events every year. Georgia Science Junction, which you guys are here for tonight. Michael’s brainchild climate survival training, which is also held monthly and then.

Science, jazz hands, which is next Thursday. So, you think these jokes are funny? It’s science stand-up comedy next Thursday? Yeah, see. Thanks for laughing. It’s gonna be great. All right, next slide please. Um, yeah. Um, and because we’re a non-profit, we like you to come to our events, so I’m just saying you should really come to Jazz hands.

It’s going to be amazing. Someone Rich come to Jazz hands. Yes, make someone rich come to jazz hands even better, uh, and then we also offer Humor Me! So if you would like to do professional development at your company that involves me teaching you how to tell jokes instead of TPS reports, let me know.

Like somebody about that joke, okay. And then, we also advocate for the responsible use of science public policy. Look, it’s me in that jacket again. All, right. So, yeah, we go down to the general assembly and explain science to them because I drink heavily, all right. And then, if you would like to be part of the movement, we do have the environmental justice and climate protection conference every year.

It is being held developed also this year, which is very exciting for me. And you still have time to submit a proposal to be a speaker at this. If you would like to? All right. Huge thank you Manuel’s for being our host.

Here we go. Okay, okay. And I think that’s it. Oh yeah, and you should scan the spark code, and then it’ll take you to a full page where you can get all the links to all the things I was talking about and? Also buy a science for georgia shirt.

That’s, that’s it. That’s it. That’s it. I hope so. All right, if everybody will, uh, just politely look away from the TV while we switch between different sets of slides. Thank you so much! Just just look away. Look at him. You don’t need to know about all my pets.

You don’t need to know that both sides yet. Best spoilers.

Okay, everyone can look up. It’s up dead. It’s okay now. Um, we’re all here. And this is this is the presentation part, uh? I don’t. I don’t want to brag or anything, but I could have done those previous slides, but I’m really glad I didn’t know that. Okay, cool.

This. The talk is called things can be better. There’s more to it, but I just want to like, emphasize that part. Really quick. What?

These are some nice images of humans and farming and together. I want us to all like, visualize, we’re going to be visualizing. I want to just like see seeing a picture it. Good things, um, this is. This is what I’m promising today. A good future. Okay, cool. So, let’s go through step by step.

That’s not animated at all. That’s fun. Okay, cool. So. Is that gonna? Is it gonna work on this one? Cool, okay, pretend you didn’t just see all the parts. So, what are we gonna do? I like to tell everybody what we’re gonna do, because it’s gonna help you expect what’s coming.

And then, maybe you’ll remember it better, and you’ll like it. Okay, cool. So, I’m going to show you something best part of it. Uh, it’s okay. Don’t panic. It’s gonna be all right. Going to show you, so we’re going to go through where we’re at. Whatever that means to you.

And we’re going to talk about where we’re going. Okay, is it is, you know, Humanity, um? We’re going to talk about what is misinformation if we didn’t talk about. That would be really weird. That’s what this talk is, you know, kind of, mostly about. And what is information, right?

Everyone thinks they know. But, you know, we’ll find out. Together. How do we know stuff? That’s kind of the same. That’s part of that, um. And this is kind of made that you can tell if you look close. The font is a little bit bigger because this is really, we’re going to nail this one an overall strategy.

You can change Minds over the next four years. Fairly chosen number of years. And evidence that they were. Cool! And so we’re gonna we’re gonna learn how to talk to people well. Through a workshop activity. Wow, we’re you’re! Y’all are gonna have to do stuff. Does everybody have paper?

To bring a piece of paper. Don’t use it. You have to worry about it. We’ll get there. Everybody has a pen. You don’t have a pen. Don’t hesitate. It depends at the back, I think with Maria. And yeah. All right, let’s get started, um. I’m going to show you something.

In a couple minutes. First, let’s review some stuff. Okay, we’re just gonna do some background. Of what’s going on right now? So? Polarization. We’ve heard of this. Um, if you could see this this really nice plot, it shows really high numbers. Um. Both sides of what this, you know, this division?

That we experience. What people value it? And we see all these categories of, you know, both sides of this division, valuing a lot of the same things right? That’s kind of interesting. But the way that we perceive. Each side proceeds. The other side is, oh, they must not value that.

Let’s process that, right? Let’s just take a second look at that. We have a question. Can you like, read out what that says, yeah, we’ve got. We’ve got, uh. So, on the left hand side, we’re seeing that 90 and 89 of people on both sides of political parties. Both value of accountable government.

They both value rule of law representative government. That the past informs our progress personal accountability. Respect and compassion. This is some good values. Ten percent of people said they didn’t like some of these things. The point is, is, we say, we value these things, and we think the other side doesn’t.

Right? So there’s kind of there’s already misinformation inside of our divisions, right? We know this. So, there’s things we have in common, but we also we also do differ. In some ways, there’s a growing Gap. This is percentage of people that say they have a great deal of confidence in the scientific Community.

 

Is the science for Georgia, of course? You have to talk about that. Raining. Uh, red trust, and we have some increase in blue truss very interesting, so we do differ in some ways. And this is. This is again. This is just this is just to get us one time, so don’t get too.

 

You know, don’t get too tired. Yeah, but what this is telling us? Is that? If you look at these, you know, this is through three different years. And if the blue the bar is low and the red bar is high. It means that. More people think it’s harder to be well informed.

 

In this future, we live in with so much more information, so we know that all the more information we’re getting. Isn’t actually helping us be more informed. At least most of us believe and feel that right? Okay. Thanks! That was a good warm-up. Now, I’m going to show you something.

 

I wonder. We didn’t check this in. Let’s see if the sound’s going to play, oh God.

 

You play no? You can read the I’ll read the captions. All right. Let’s go back to this turn. Okay. I perpetrated. A huge fraud. Which I am now. About to detail okay, involving the United States government and NASA. All right. And I’m sure you’ve heard the rumors, the moon, the moon landing.

 

That’s right, the moon landing, what state, so the the moon landing moon landings all were faced, and I was the person. Who? I filmed it. It conspiracy theorists were right on this on this occasion. Why? I don’t know about Paul McCartney’s death, but they were right about. Okay, that’s enough.

 

Okay. Look. Yeah, that I will admit that would have felt different if you were listening to this person, uh sale and stuff rather than me, which all right I got a little comical, but? The thing. The thing we just saw, okay, it’s over. Okay, I showed you something. It’s over now.

 

We’re safe. Um, and so what I want to happen now? You all have pieces of paper number one. What did you feel just then? Pretend you’ve watched it instead of watching you read it, but what kinds of things did you just feel just? First reaction. Just write down whatever is in your mind whatever’s in your heart.

 

These emojis can help guide you if you feel warm and be driving. I’ll give you, you know? 25 seconds.

 

Wow, there’s a lag.

 

Okay, I see a lot of eggs looking out. Does anyone want to say something they felt? Frustrated, yeah, frustrated, who felt frustrated? That was frustrating. Anything else? I’m amused, amused. Why? What seemed quite incredulous and? Yeah. The real one? Fear and worry about who and how many people believe that.

 

Who felt that? Mediocracy is alive and love. Okay? Now, the part of the point of this, and I will, I’ll let you all know. Who right now feels confusion about that? A little confusion. Maybe maybe half of that confusion is, why did I just show a room full of people that video?

 

Wow, that was dangerous and irresponsible. Michael, why would you do that, but maybe the other side of that confusion is? Did that happen? Did Stanley Kubrick say that? Did Sammy Kubrick say that? Probably probably not. Well, when I saw this video, I had to go look it up. It’s pretty easy to look up.

 

It’s, it’s an actor. It’s from a movie, uh, but all somebody had to do was write the work. It’s gone, but all they had to do was write the words. This is Stanley Kubrick admitting that, you know, she filmed the moon landings and all of a sudden. It’s like, wow, that was so easy.

 

Somebody literally just cut that out, put some text on it. Oh, right out, it’s in the world. People are looking at it and getting confused and feeling things okay.

 

Maybe it’s confusing for a second, but like? I think most people in this room we know that’s not true, right? Disclaimer that, yeah. Thousand actor resumed, filming the moon landing, and he filmed the backup video with a real man. Yeah, I have to say that we have to, like, you know, be really clear.

 

But just remember? You fell things, and you even can feel confusion even for a second about that. Keep that in mind. Okay. Okay, we did. Where we are, we did a little bit of where we’re at. And now, we’re gonna this. I reused the same pictures. Don’t blame me, um?

 

But I want us to take a second. This is going to be. This is going to be number two. Okay, I want everybody. Close your eyes. Okay. I already showed you some pictures. You’re gonna think of your version of this future. Okay, what is it? What is the bright future three years from now?

 

Don’t even think about, like? Is that realistic, but just imagine, like, okay? I’m I’m out here. Growing, you know, growing food? I’m like, people that are close to me people that I people that I care about that I want. Work together with, so we’re like. Finding a really tight Community, we’re keeping ourselves safe.

 

And. We’re keeping ourselves, you know, protected from? Disinformation. Maybe there’s people who I wouldn’t even expect to be there right now that are there, and that, but I’ve you’ve grown close to. And that we’re seeing maybe eye to eye with each other and take a second to think. Who are those people?

 

Who are the people you expect to be there? Who are the people you don’t expect to be there? Think for a second about what kind of activities you’re doing? And then open your eyes. I’m so proud of so many of you for actually closing your eyes. That’s beautiful. Was that?

 

Nice. It’s nice. It’s possible it’s promise. We’re gonna get that, um? I want you to take a second. Isn’t going to get numbered out of orders. I’m actually I know that I wrote number two on something later. We’re gonna write down. This is gonna be number three. Write down five people that were there in your vision.

 

Network in your personal. You know?

 

30, 30 seconds, 40 seconds.

 

The reason I want to tell write that down is because it’s like. Gotta start to get kind of start to make this Vision tangible. We got one. You know what I mean? We’ve got a vision, something nice, and then we got to be like. We gotta be specific about it, right?

 

You can’t have vague homes we gotta have. We gotta have specific Ops. I think that’s really useful. Um.

 

What is this information? I thought about making this another another write down thing. We’ve been writing enough, so I’m going to go through some of it misinformation. Does anybody have anything I want to? You want to shout out what is misinformation? In one word. Wait, what was that?

 

Deception. Ooh, that’s a good word! Wrong is a really good word. Paul lies. Oh yes, misunderstood, right here. Yeah, okay, a misunderstanding of things that might be true. Poor assumptions or assumptions. Okay, you got a lot of ingredients. These are great. Yeah, anything else, manipulative? Hey, we’re gonna get into into kind of dividing out what some of these pieces that absolutely lose inflammatory, right?

 

People feel things. Feelings, so all those things are true. I didn’t make that slide, so I made you make it for me like that. I’m gonna now tell you other things about misinformation that what I really want us to remember coming out of here, and I promise you that we will.

 

Because misinformation is sticky. Have you ever heard the word skip? Yes, oh, my goodness. That’s awesome. Okay, for those of you who don’t know what sticking is. It’s sticks in your head. The very word sticky is so great because it’s sticky, right? In here you learn what it is to be sticky, and it’s like.

 

Stuff it’s in there. So sticky is the stuff that sticks in your head. It’s easy to remember it stays with you, right? This is, this is like the the one minute definition of what sticky? Why is it sticking? Sticky because? It’s simple. Okay. Stanley Kubrick admitted that he filmed the moon landing.

 

I can say that real fast. It’s simpler. And it answers a question that I thought I had if I’m asserting if I think I have that question, right? And is emotional. So, we talked about this thing a second ago, but? There’s some people that feel a lot of things about something like the moon landing.

 

You feel a lot of things, and that’s part of being sticky. Why is the word sticky sticky because we, the reason everybody raise their hands? A lot of people in here care about misinformation. You’ve probably heard the word sticky. You probably care about communication, I don’t know. Just going to project all over your buttons, it?

 

There’s a reason it stuck. It’s because you heard the word sticking, you said. That’s valuable. I feel something about that. That’s part of it, right? Something can’t just be simple. See you! You’re not gonna remember it. Okay, so there’s the combination of these two things. That our why misinformation spreads so well, there’s a lot of other factors that go into it.

 

We have to remember for fighting against misinformation. What it is we’re fighting against, because in a second, we’re going to get to information. You know, what? Oftentimes, it’s not completely false. All right, so the moon landing thing was, like, that’s an actor. It’s like, pretty bold lie, but oftentimes.

 

It’s harder to refute misinformation that’s like, based on something true. When you hear something, and it’s like, well, it’s really, you know, you manage to build a sentence that, like, one of those words is way off a whole bunch of them were the right ones, and it’s based on something that’s true.

 

A lot can make it harder. Come back against that, right? Okay. Um, and it’s yeah, if we’re if we’re doing this on purpose. It’s easier, right? It makes it easier to base it on something true or at least seeming seemingly reasonable, right? So? It’s not always going to be out there totally wild.

 

Great. So, how are we gonna combat it? What’s our main tool going to be?

 

We’ll get to that in a second. First, let’s talk about misinformation versus disinformation versus propaganda. We’re gonna cover this real quick. This information is spread with malicious intent. Difference. Um. That means you did. You did it on purpose, manipulative inflammatory. A lot of these words. Disinformation. Even more specifically propaganda.

 

May not necessarily be false, but it’s more misleading and specifically often connects to a long-term coherent strategy manipulation, right? So, there’s something about propaganda that’s like a long-term goal. Big goals. Little pieces fit into it, and sometimes propaganda doesn’t always have to be false, but it’s the Assembly of many things to create a narrative over time, right?

 

Our method’s gonna fight them all. You can forget you just learned on that. Oh great, what is our main tool? What’s all saying? Me. Information is boring. Okay, so? Information is just information. That’s it! Yeah, that’s boring, but it’s sticky if we make it stick, right? So, this is who started the word inoculation.

 

Yes, that’s why we came to this talk so. When we’re inoculating, we haven’t heard the word inoculation means it’s just like with, uh. Um, diseases, vaccines, right, inoculating against something, means exposing to prepare, right. We’re exposing people to information to prepare them. For when the misinformation comes, they’re ready.

 

You’ve got your defenses ready, you know, what’s coming? Inoculation is we have to teach and we have to spread practices of preparing ourselves right, knowing that misinformation is coming. I’m trying my best right now to inoculate all y’all. In order to do that, it has to be sticky, or else you know.

 

You’re just gonna forget you’re, uh, in the analogy. Your immune system is gonna, you know, quickly forget about that, uh, exposure, right? Um. So, we have to make it simple. We have to make it emotional. We have to not worry about precise jargon. We all know this. This is some of the stuff you know.

 

Try not to use your garden. I know it’s hard. Sometimes check out our pulse.com Academy Workshop. This is a plug that we teach about science communication. You can learn a whole bunch more about this aspect in there, not using jargon making information sticky. Its own topic. So, we’re going to cover that.

 

Well, we did a little bit.

 

Even when we finally get through to people. People go back to believing the first thing we’ll go back to believing what they heard before, so somebody will know. They’ll know they’ll know something right. They’ll believe a piece of misinformation. Then you. Somehow, you’ve reached them. You’ve done something incredible.

 

You’ve reached this person, and you, you’ve got them to agree with you that that thing they heard was misinformation. They agreed. They believed it. There’s a solid chance they’re gonna forget. Don’t get too down, I promise you. There’s hope in this that gets ridic. It’s gonna get really good, okay?

 

Well, we need to know we’re fighting against. We need to understand what actually happens with people. So, this is something called the truth effect terrible name. I don’t know why they named it this, but um, in this abstract, don’t read this abstract. Why am I showing you this? I’m showing you that, you know, there’s a bunch of papers that say stuff like this.

 

Don’t read it. I’m gonna read you, the middle part.

 

Where is it? Yeah, results indicate that the between item effect is larger than the within items effect. That doesn’t mean. What that means is that you change your mind more, the second and third time you hear something, then the first time. Multiple exposures. Repeated exposures. Is the key? Okay, so I, you know, it’s a little like a little art, a little emotional Arc we did there, right?

 

It’s like, oh, no. It’s hopeless, even if we get through to people. They’re just going to forget and everything’s going to be bad. No. There’s this thing the truth effect. Which means that we have to aim for multiple exposures seems harder. Trust me, it’s going to be easy. What can we learn from this?

 

We believe when we’re here. If we learn if we learn the truth, we might revert to the misinformation belief. We just talked about this. This is part of why? Okay. Because. Whoever we just talked to whoever we just connected with, whoever just unlearned a piece of misinformation, that person that?

 

Consumed our debunking and was, like, yum. There’s gonna go be around people. Feeding them lies again, right? They’re gonna hear that line once they’re going to hear that line twice. They’re going to hear that live five times, and the truth effect is going to take over. They forgot about everything you said.

 

What even was that it was really complicated. I don’t even know. I mean, it just my community believes this thing. I’m hearing them say it. I feel like from hearing this that many times. It’s gotta be true because a lot of people believe it, because what’s happening silent inside people’s heads?

 

There’s data we can. You all want to have separate countries. There wasn’t like sweet plots that the paper with that graph. I don’t want to explain that table right now, like it’s just too much, but there’s day there’s a lot of data behind them. The truth, the fact, but the ways that people end up reverting their beliefs.

 

But this also teaches us knowledge. Is really constructed socially, right? There’s there’s also a lot of research on this, we. Even though information is just true or not. Right? No, even though information is just true or not. We’re determining what we believe, largely socially, but it’s also true in some good ways.

 

A lot of people in this room probably put their faith in the scientific community, and that’s pretty neat. That’s also a social phenomena. You trust people? To be smart, you trust the community. You think a little harder about it is also a large sample size small sample size thing?

 

If we’re believing a small community of people, you’re not getting a good sample size of people that have done the research. If you’re believing a massive Community, like the scientific Community. You’re also constructing your knowledge socially, but in a better way, because you kind of looked around and said, I’m going to look at all the experts and take a bigger average indirectly, right?

 

So, it is sort of there’s benefits to constructing knowledge socially, but? We got to be aware that a lot of people are doing it. Socially in their service, a smaller scale. Okay. Um. Yeah, who remembers I ever met him?

 

Um, this is going to be question. Number two. That’s why I told you to write in number three because I knew this is number number two, um. Who is Ivermectin for? Don’t say anything, I whoa. Who is Iron Mitchell for? Say nothing. Write it down. Who is Ivermectin for number two?

 

Don’t look at your phones.

 

All right, I gotta assume it didn’t take that long to write down. So we’re gonna keep going, um? Next to your answer, write down again. Don’t look at your phones, don’t say it out loud. Is Ivermectin FDA approved for humans? Yeah, what did I just say? You’ll get your money later, like.

 

As soon with answer. Now, we had no idea. Okay, so I’m going to tell you all a story this is meant to. This is. Storytelling is a great way to teaching ringer. This is one likely journey through our understanding of Ivermectin. Okay, a lot of people in this audience might be, uh, you know, you’re, uh, you’re in Pharmaceuticals.

 

You’re in medicine, okay? You may be at a slightly different dream, but somebody who trust science, but is not precisely working with, like Ivermectin and neighboring drugs. Cool. This might be your story. You heard of ivermectin at some point that happened? Ivermect. Have you heard that Ivermectin is for horses?

 

And that people, and that people were taking it for coven. Confirmation bias. I hate Donald Trump and people on the right. This is the thing that maybe you felt this is just some of our story. Not everybody. Is, you know, nameless person felt like, I don’t know me? Um.

 

The people I hate are mocked for supporting a horse medicine. For something it’s not for? Because that sounds silly. Right? That feels that feels good. I like that those people are getting locked for that, because that feels silly to me. Wait, I agree. I believe Ivermectin is just horse medicine unset for humans.

 

Because I just experienced confirmation bias. And I looked. I took this information and I said, I’m not going to dig. I’m not going to dig any further. I’ve got what I need to know. Those people are idiots, and this fits in with my narrative of them being idiots. The knowledge that Ivermectin is?

 

Fda approved for human use for things that aren’t covid. We had a call out of yes, sure. Sounds good. I mean, I am just curious. Who knew that FDA that Ivermectin was FDA approved for human years? That’s right. I didn’t know that for a long time spoiled earlier. This was roughly my dream.

 

The truth goes unfounded, sometimes. The point of this was also for us. I’m not trying to make y’all feel bad. Okay, I did it too. It’s okay, but the point is for us to understand in ourselves, we’ll get back to this in a little bit for us to understand in ourselves.

 

How these biases and how these emotions and how? Misinformation. Which, in this case. Everybody was being misinformed, right? Both sides are getting the wrong picture. Maybe one side was a little bit better than the other, but still, right, it’s? You have to be able to understand how your understanding and consider how your understanding form partially based on emotions.

 

In order to understand how that works in other people. Right. Okay, cool, um? Relatively harmless because? It didn’t. It didn’t influence whether or not we needed to go take Ivermectin for. You know ourselves at the time, probably? Um, except for the people that we might, and we’ll talk a little bit about the damage that that causes well.

 

Cool! I’m just gonna tell a slightly different story because? That might not have been everybody’s experience. I’m going to tell you slightly of the story because I think understanding the different Journeys people can have through thinking about something like Ivermectin is important. They also know about Africa. They heard it’s covered up.

 

We probably heard that. We didn’t believe it. It’s being covered up for being a useful. A useful drug that that they, you know, pharmaceutical companies just want to keep it under wraps because it’s going to disrupt their ability to get lots of money from the vaccines. Okay? You heard.

 

That doesn’t mean you believed it. But you have some confirmation bias. You maybe this person’s doing, like Donald Trump and Trump’s crime, is cool. But also suspicious of big Pharma at the same time, and maybe that was a dominant feeling at that time. A lot of people buenas. Suspicious.

 

I don’t know what to believe. We end up in a different end of uncertainty. I don’t know if anybody in this room sees themselves in this story, but you know, I just wanted to tell it because? We’re all feeling we’re all seeing and experiencing different things around the same stories.

 

Information is not easy. Or conversion to Ivermectin misinformation belief. That could have been a journey. In a different direction. Just because? And honestly, I resonate with being the world at least a little suspicious of big Pharma, because the reason we’ve had to never being in front of it. Or, or you did your research.

 

Some people just really did their research, and they were right the whole time, and I want you to be seen. If you’re out there, I love it. Okay, our task. We’re starting getting down to what we need to do. So, this is misinformation is powerful. Um. This is, we need to acknowledge what we’re up against.

 

We’re kind of recapping here. Media and Leadership May promote lies intentionally. It’s hard for you than us. That’s not the US, like funerals, um. Was true confidently. It’s very hard. It’s going to get harder. I’ll talk. Talk about that in a second, uh. Were humans just surrounded by all these mixed lives?

 

Um. And the people we need to reach are increasingly Echo chambered and siled. Uh, and we might just determine what we believe socially anyways. Oh my gosh, trust me, this helped. And when people online they have misinformation, they might just forget. Dang! Okay, good, let’s go! I don’t know how long I have to go.

 

You remember our visioning time? That was nice. Remember that for a second. It’s gonna be all right. A prophecy hope in dang, and I’m here deliver, oh, the anticipation, um. We can learn how to fix all this by understanding how it’s broken. That’s why we needed to review all that.

 

It’s not just to make us feel bad, it’s because it’s going to help us understand why the following steps. Are actually going to address those things. Okay. We gotta learn from what’s worked so.

 

This is Daryl Davis. Who’s heard of Daryl Davis? Let’s say one thing. I want everybody else in this room to come out of here. Remember Daryl Davis, literally. The coolest thing you’ll hear about today, you’re getting on everything else. I’m just telling you about a movie called accidental courtesy.

 

You haven’t? You’ve probably heard about if you’ve heard of Daryl Davis. You’ve probably heard about this movie, um, it’s worth watching. Daryl Davis convinced dozens of KKK members to leave the KKK. That’s it! Just digest that? Likely convinced hundreds indirectly. This is just true. Errol Davis is black. If you can think of a more difficult challenge than Daryl Davis if?

 

If Daryl can change the hardest Minds? Across the biggest Gap. So, can we? Okay, this is where the hopes goes. It’s feeling a little good. Yeah, yeah, this should feel a little good. Okay.

 

The key. What did Daryl Davis do Darrell Davis? Give them a platform. In conversations. In the way that he talked to them. He was listening. As hard as it might have been. Earnestly. Respectfully, and as a friend. To their viewpoints.

 

Again, if you learn nothing else from this part. That’s the thing, okay? Daryl Davis didn’t try to tell people whether they’re right or wrong. Down in this listen. Had them explain themselves. And in doing so. They found their way out. Include. I didn’t write it down, but including the then Grand wizard, which if you’re not familiar with those terms.

 

That’s like. No leader. That’s like the KKK is of them all left, Dave Daryl. Ridiculous wizard man. This is real. This actually happened. Okay, so how are we going to do this? How can we learn from this? Um, we can’t all be doing this. Inspiring fun! Uh, we didn’t play piano with Chuck Berry.

 

That’s the thing I had. Daryl Davis was, like, already famous. Joe Davis did a lot, and also like traveled the world with Diplomat parents learning. So that’s part of why Daniel knew how to talk these ways. Okay, went around the world, traveling with diplomats learning these things, learning special forms of communication.

 

But also Daryl had a foot in the door for being famous. It didn’t hurt. But that’s gonna, that’s just gonna affect what your sphere of influence is. Okay, Darrell Davis can get in the door with hundreds across the biggest boundary. We’re going to focus a little differently. And generally, things are different now than when their own business is being stuck, um.

 

Data steps are going offline. This is something called. Bj scream. Like a book thing. Dot gov just isn’t gonna bring the same trust. We’re trying to keep track of information. It wasn’t. It wasn’t the one and done of. Like, anything you read, there is true for sure, but it was helpful.

 

They’re gonna be the same. Um, and anyone noticed anything weird in this picture? Oh God!

 

This wasn’t, I mean? It’s only. I mean, it is. It’s a little funny in a way, but this is Google Maps. The point is. They have control of your platforms.

 

Okay, now it’s heavy. Let’s take a breath. We’re all gonna do. I’m counting three. We’re gonna do it. We’re gonna do it, one. I’m gonna guide you through a breath. To do a four count in, we’re gonna hold for four. Okay, on three, we’re gonna breathe in one, two, three, breathe in.

 

Breathe out!

 

Breathe in!

 

Breathe out!

 

I love showing this picture, because even if it’s just a placebo effect is like this, somebody told me once. This makes your vagus nerve relax, and then there’s all these nice things to your brain and all I need to do is think that it’s true. It feels good, okay, um?

 

I’m just being honest with you. I never looked it up, and I don’t want it honestly. Um. Cool. So, how are we gonna do this? We’re going back in. I promise you help. We have to do things a little different. Together. Okay, so we’re gonna go through the steps, and then we’re gonna understand why they’re going to work.

 

So, one by one. These are the things you that we’re all gonna do coming out of here. Okay. You’re gonna like it. I think I don’t know. Don’t react. Number one, don’t react. You’re gonna want to yell, you’re gonna want to do all these things, don’t you? We’re gonna practice collaborative communication.

 

We’ll get to what that means. It means that it’s not adversarial communication. We’re gonna empathize. Oh, that sounds weird. We’re gonna empathize with them that we disagree with. We gotta understand Daryl here. Well, Daryl’s not the venom. We gotta use Daryl’s methods of understanding for them. This is getting really around me, um, okay?

 

We got to keep track of what is true. It’s going to be harder. But I’m gonna give you all tips. Tips. We’re going to build. Okay. Trust me, that’s a key ingredient because. We’re going to invite them into our communities. Okay. These steps, let’s go through them. We’re going to figure out why these add up to, uh.

 

A good time. A really nice, you know? I wish I could bring it up again. Really quick. We’d have to do the whole thing. To get back to it, but those nice pictures, that kind of thing. That’s where we’re going. Okay. Collaborative communication is going to be the hardest step.

 

That’s why, at the end of this, we’re doing an activity. About that great? So, first, do not react, right. What do I mean, you’re going to hear and see a lot of stuff? You’re going to hear and see things like, uh, like I showed you with Stanley Kubrick. It’s, you’re gonna oh!

 

The things I want to say sometimes. We’re not gonna say it. We’re gonna stay calm. We’re gonna learn how to do that. It’s weird, it’s hard, but we’re gonna do it. Trust me. If you want someone not to listen to you? You want your enemies to stick their heels in.

 

I like reading this isn’t great. Well, then you should yell at them and mock them and ridicule them. That’ll do it. I don’t even want to change any of those words, um. Because of the behavior of mirror. Okay, you need to understand mirroring this. This is what we’re going to be using.

 

In a few minutes, so mirroring. Um, I should just put a picture in the brain here. I yell and accuse. That’s what I’m doing. I’m yelling, and you know, we’re talking, like, I’m talking a friend. Your brain’s gonna want you to yell and accuse at me. That doesn’t sound like listening.

 

Prize 152. If I try to convince you you’re wrong and I’m going to do something, but you’re wrong. If I was here trying to kiss my goal. You can smell that. My goal is to convince you you’re wrong. You can smell it. You can smell it on other people, too.

 

You know when people try your kid didn’t see your mom, um? There. You’re gonna try to convince me, I’m not. You’re gonna go on defense milk, right? That’s why all these things are good. Your mind is on why I’m wrong. Not why I could be right. That’s why we’re learning collaborative tones.

 

This is, we’re already to step two. Pretty soon, we’re going to do an activity. It’s gonna be great.

 

Again, we’re using the behavior of mirroring in our favor. If I’m listening and learning with you. Right? Your brain is more likely to decide to be learning and listening with me. Because the tone of our conversation is learning and listening. It sounds cheesy, but it’s true. Um, if I complement some of your insights?

 

Because we’re working together to learn, and I esteem you as a as a co-learner in our journey of understanding something, which is what we’re truly going to be going on. You’re not convincing people stuff you’re learning with them. And it’s not about tricking yourself into thinking you’re learning with people.

 

It’s about understanding that you actually are. Right? If you think you have nothing to learn from anyone else? You’re lost too. We have more to learn from them than we realize all right. And if I’m complimenting you, you want me to be right, don’t you? Because if I’m right about saying you’re smart?

 

That’s good for you. That’s pretty cool, right? That means you’re smart, so you’re hoping that I’m right about other stuff too? Right, okay? Key aspects. We’re not sacrificing our values. We’re not sacrificing what is true. We’re just emphasizing what we do have in common. And working together. Again, all these things seem unnatural.

 

They’re actually once you start doing them, they’re pretty easy. Okay. These are the things we’re going to be thinking about in five ten minutes when we’re doing this this activity. Okay. Don’t lie. People can tell me why? Just find things that are true and kind to say. If he can’t find something nice to say.

 

Go find something nice to say. If people thought if? I mean, if somebody believed the moon landing video, then you’re like, you know, what? I appreciate that you’re a skeptic. Was that so hard? I also relate to being suspicious sometimes of things you know. There’s lots of things we can say to that.

 

Okay. People can tell me a lot. They’re not gonna like it. That’s when you lose people. So, again, don’t lie. We gotta empathize. With them, our adversaries. That’s what Daryl says adversaries, so I’ll use that I save them. Um. And yeah, it’s gonna feel a little weird sometimes. But keep in mind, we do have things in common.

 

Remember? There’s a lot of shared values. We can focus on that. Having different Journeys. Based on our social situations. Based on the factors that are presented to us. Doesn’t mean people are inherently evil. We have to take a second to realize people got to what they believed for a reason.

 

And it wasn’t just because they’re pure evil, and they hate us once. Most of the time, it’s because they’ve been convinced by somebody and by repetition. By the truth effect, it’s all coming together. That what they’re being told is for the good of people they care about, whether that’s the whole earth worth of people, or whether that’s the people near them, it’s based in care.

 

It’s based in fear. And we have to be able to emphasize with that. We have to be able to understand. But all these things come from come from a place. Okay, typically. Okay. We need to keep track of what is true. This is hard. It’s hard, and it’s getting harder.

 

But the biggest thing here is going to be looking into diverse sources. Whenever possible. Okay, this is something that is something that I heard about called the Mosaic of science. I did not. I will not invoke that. I learned about this at Bard because I’m not supposed to talk about it.

 

I’m going to tell you about it anyway, um? What’s the Mosaic? It’s something that’s only clear when you look at many pieces all at once. Right. The individual tiles of Mosaic don’t really tell you the story. The whole thing tells you the story. It’s the same thing with fighting misinformation.

 

One paper, one study. Never gonna tell you the whole picture. Okay, right, we need to see a lot of different sources. We need to know the full picture we need to really look into everything we can read about an issue before. We can actually see what’s really going on.

 

But also keep track of trusted voices and platforms, right? Looking to buy us? I have to cover this stuff, maybe a lot of people in here were already into this. We gotta remember it. We gotta look into our bias. Who funded this? Are they transparent? Are they telling us?

 

Why this was written? Is it just a journalism Institute that really cares about the truth, or is it like? You know, are there secret funding sources, right? We got to dig in. How do they know? What was their message? We gotta think through it. Does it actually make sense?

 

That the key to all this is don’t do it alone. All those steps. That’s a lot. That’s a lie. It’s better to not do the world for multiple reasons. There’s too much to keep track of. So? You’re gonna get with a group to keep track of what is true collaboratively.

 

This should not be any one person’s job. Hold on. It’s too much. You need to work with a community. To get diverse perspectives. On the things we’re trying to keep track of. That’s how the scientific Community does it. Why would you try to do all the truth digging on your own?

 

That’s too much. You gotta deal with, like your whole life, at the same time. But this is. This is your signal. Join in form. Get involved with. Some groups of friends or something? Starting now. If you’re not already in one? To help keep track of what is true because it’s going to be very hard, okay?

 

Does that make sense? Other questions in this moment? Let’s take a. Let’s take a brief question, pause, where are we at? How are we going?

 

I got a thumbs up okay, which is pretty pretty reassuring. Thumbs up. I’m gonna keep talking. We’re almost to the activity part. Okay. And when you do form a group form strong? We already said that, right? That’s key. Um. Viewer, the knowledge tracking group like I just said. We want you to join.

 

I didn’t just. I’m not just giving you this advice because everybody will join our, uh, not a traveling group, but heck, we will have you. Science for aside for GA is Central Georgia. Um, eventually formed satellite groups. It convened periodically, right? Forming the little pods, take care of different issues.

 

Keep track of all the stuff that’s going on. This is going to be this. Needs to be a new social Trend, and we need to make it that way, right? This this is more than just a workshop. This is like a teaching the teachers, right? We’re going to need to spread this.

 

And I’m not talking about forming 15 little communities that you know. It’s, like, oh, I see these people 173 months. Form a few little candies. You connected pretty frequently, okay? And at least one should be with your neighbors. Growing food. It’s important to be able to. Take care of ourselves.

 

Especially if things get uncertain. This is, I mean, this is also a plug for climate surrounding chain complaining, but going on, too, take care of your communities because?

 

Well, I wanted to say something else, but will these people be on your speed dial if something bad happens? Adam Smith, um. That’s an important question to ask yourself be honest. Build those connections, build your speed dial. Is speed dial? Is this like a lost reference? Do we? Okay, your favorites.

 

Is that what it is in the phones now? Your favorite God, I’m not, don’t you? I’m not that one. No, I don’t. Um, okay. Also, Elon Musk must enforce the government workers into the private sector builds to our communities. Yeah, boom! Boom, it’s okay. But if we don’t have community support, those people will have less choices of what to do.

 

Right, help take care of your neighbors. They help take care of your community. Who’s ever heard of mutually? Nice. If you haven’t heard of me too late and or Community Aid, check it out. Go read a book or at least read a website basically. It’s just the concept that we can be helping each other out specifically in ways that assist.

 

The goals that we share, right. You share some goals we share some values. There’s more to accomplishing those values than just directly. You know, attacking the issue? People need support. People need a lot of things other than just research as to what’s true or what’s false. People also need food and water and shelter, right, community, and mutual Aid.

 

Are the philosophy of us helping each other achieve those things and recognizing that that is part of our progress. As an advocacy, activism, Etc, Community, right? We have some shared values. We want to accomplish those things. Make sure some of the other people are getting the food and water that they need.

 

Key aspects that is often forgotten. Okay? I was gonna have you all ride down with mutually, but I want to get to the end today. Um, but the final part, right? We built these communities, and it was good, and it was good in its own. We didn’t have. We didn’t need this to be the reason to build strong communities, but this is going to be the real benefit that’s going to show us how we’re going to fight misinformation.

 

This is the punch line. Hopefully, it’s exciting. We’re gonna bring our opponents into our communities. That sounds scary. We already empathizing that hopefully it’ll feel a little easier, but Coal mine’s Day, okay? Call Sal for a hand to people when they’re down. When bad things happen. People that we don’t agree with are going to experience hardship.

 

We’re not going to turn our backs on them. We’re not going to mock them. We’re not going to keep them when they’re down. We’re gonna bring them into the cool community that we formed.

 

This is how truth is. Understanding belief knowledge is social. This is how we change Minds. Don’t let calls be the only ones doing this, or else everybody’s just gonna end up with calls. Okay, we can use their Playbook. It’s not wrong. It’s okay, I give you permission. It’s okay for compassionate acts to also benefit us.

 

Through stronger communities. Don’t ever forget that diversity. Is strength in the community? That’s right. But take it slow, be careful, and keep your community safe, inviting people that you disagree with in. Should be done carefully. Right? Great! I’m glad we agreed. But you’re going to hook them in on acceptance and inclusion.

 

People like to belong. Right? We like that. And that’s going to be a hard thing to give up. They’re going to want to be around your community. And they’re just going to keep hearing about things that are true, aren’t they? Because you’re going to have a fact checking group and you’re going to be telling them stuff.

 

That’s true all the time, and they’re going to be inoculated all the time with the truth effect. It’s all come together. I held. Does this make any sense?

 

Now you’re there. I already said that now you’re their truth effect right now. You’re the reason that they’re hearing the same things again and again. But they’re better things. Okay, so where are we at? Three years of these steps have passed. Foreignformed, we’re connected. We’re calm. Because we’re being calm.

 

We’re not reacting, remember? We’re able to respectfully disagree, because hopefully those disagreements are. You know, less severe. We agree on some basic Essentials. Um, our former enemies are close, holy moly. That sounds so cool. And misinformation. As a result, struggles to find the foot off. Because access to good information is high.

 

And exposure to good fact checking. I guess I kind of covered this already. I got excited. Um, but they’re exposed to your information tracking group, right? Repetition is good for memory. Okay, so you know, go home and watch the live stream after you’ve done it. And your communities no longer socially reinforcing the misinformation.

 

Right, we’ve got quorum. Okay. Some key tips that didn’t fit anywhere else about talking, that we’re all going to think about in a minute. When we do this exercise. Is be on their side? While being honest, we kind of talked about that, uh, don’t admit you believe differently, unless you have to.

 

Don’t turn yourself into their opponent unless you have to. And if you have to hedge this in an openness to hearing your information, say, well, you know, I’m actually, not really. Right now, I’m not convinced in what you’re telling me about vaccines. But like, I don’t know everything, like, I want to know.

 

Like, I want to know how you got to where you’re at right. Appeal to what appeal to understanding what they think? Um, but also, again, don’t lie and appeal to their intelligence, right? Make them feel smart. That’s when they listen. That’s when they’re listening to themselves talk.

 

Um. I don’t know. I wrote this down Joe Rogan, the attitude of honestly. Is looking good, so if somebody brings up like Joe Rogany, right, okay? And don’t you love Joe Rogan, what? Um. The kind of this is just like an example. The attitude of always looking to learn is actually something to resonate with.

 

This is an example that I can say something that is nice. Appeals to their intelligence. Is true. And as a response to them asking you if you like Joe Rogan have. The attitude of always looking to learn is something I really resonate with. That’s something I do. I always want to be wearing right, and that’s something that I that I admire from Joe Rogan.

 

To be honest, but at the end of the day, you know, here’s an audience. He needs to engage and like, get frost up in order to make money and. And you know, it’s like, how do you know that bias is gonna isn’t gonna sneak into what he’s doing? So, I turned it back into the question.

 

An authentic question. That I actually want to hear their answer to. And so hopefully they’re actually going to answer me in Earnest. Right? This is an example of all this. At the end of all this, it’s now activity time. Activity time is going to be fun. Everybody’s gonna get into Paris.

 

Okay, so? In a second, you’re all going to find yourself a partner or a partner up. We’re gonna, you know, compares two two people in a group you’re set, you have to have three. If you really, you know, you can do that. That’s fine. You need at least two.

 

We’re gonna hand you some little cards that are going to come from Olivia. That’s going to be handing these out face down. Don’t look at them. Don’t look at them. Go look at them. I thought we face down, keep them between. You know, they’re just a stack of cards.

 

You’re not. They’re pieces of paper. They’re not cards, but still. What you’re going to do is you’re going to take turns. One of these is going to go first. You’re going to expose. Your partner to a situation. Okay, you’re gonna pick up the card. You’re going to be able to see it, and you’re going to read it out.

 

And you’re going to kind of act it out. Because what we want to do is we want to be presenting each other with a scenario that might come up. And this is about learning to resist certain tendencies that we have, and I know I have something. That’s, it’s a hard habit to break.

 

So, what your partner is going to do? They get exposed to that. They’re going to try to think through. How can they react in a way that’s going to lead to collaborative conversation? Not adversarial conversation. We’re not going to react. We’re going to figure out how to frame the conversation.

 

As the two of us working together to learn, right? Oh, this does sound simple. Practicing it’s way harder? So, we need to practice this. Okay, that’s why this is the the one and only main activity. Um, also, you notice at the end at the bottom of your sheets. A, b, c, d.

 

Each of you will probably go through about four. Responses. Um, three or four. Write down some notes. What was your first reaction? And then, after talking with your partner, what do you think might even be a better Direction than that? There’s always best. Okay. Um, so you’re gonna assess.

 

You’re gonna talk through each one for a second with your partner. And then. Yeah, really, like, do you actually think that the first that that scenario is going to play out towards collaborative conversation or not? Be honest, I mean. You don’t need to convince me. This isn’t class. You’re not getting great, like?

 

Just be honest with yourself, like, do it? Do you think that’ll work? Picture. Take some notes. We’ll be coming around. We’ll be talking, uh, and again, the key here is. Actual curiosity, right? Being earnestly interested in hearing what they have to say. This is Daryl. This is giving them a platform, not just any platform, but one that they want to speak on.

 

That they feel like this is a moment for them to be heard. I’m so excited that sounds good, um? Visit, are we? They’re being passed out now, so whenever you get them. And that will be. That’ll be great. We’ll be coming around and chatting with you and answering questions.

 

What? To do. Hey people online. You hear, come talking to my computer. Don’t listen, don’t listen to this just for people online that don’t continue it. There are people online, or, uh, okay, okay there, real girl about them. I’m gonna I’m gonna just hold up these cards for you.

 

 

All right, that’s that’s a very pretty nice, exactly what you’re hot. Yeah.

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